Reaching Ugandan Farmers Through CATI

Agricultural investment in Uganda is increasingly focused on one question: what is delivering measurable results? From expanding coffee production and improving extension services to strengthening agricultural value chains and increasing market participation, organizations are investing significant resources to improve productivity and rural incomes. Demonstrating the impact of these investments requires more than periodic reporting it requires continuous access to reliable information from the communities they are designed to support.

That evidence is often difficult to obtain. Pest and disease outbreaks, post-harvest losses, unpredictable weather, and uneven access to agricultural advisory services can all influence project outcomes long before a final evaluation is conducted. Our Computer-Assisted Telephone Interviewing (CATI) services help organizations stay connected with farming communities throughout implementation, providing timely insights that support adaptive programme management, stronger accountability, and better investment decisions.

A female farmer answering CATI questions

Supporting Agricultural Research, Monitoring and Evaluation

Effective agricultural programmes depend on understanding what is happening in the field as activities unfold. Our CATI services help organizations to:

  • Verify programme results
  • Track farmer participation
  • Capture field-level feedback
  • Support timely project decisions

Farmers are often categorized as "hard-to-reach" respondents not because they are unwilling, but because of accessibility barriers. CATI bridges this gap by meeting them where they are: on their phones. In regions with security concerns or difficult terrain, CATI also ensures interviewer safety while maintaining consistent data collection standards. With well-trained interviewers who understand local languages and contexts, conversations remain natural, respectful, and insightful.

Across Uganda, organizations rely on our expertise to support:

  • Coffee sector transformation
  • Agricultural extension initiatives
  • Rural livelihood programmes
  • Crop and livestock value chains

At CATI Africa, we deliver reliable agricultural data through experienced interviewers, multilingual survey delivery, and rigorous quality assurance, helping organizations evaluate impact, strengthen programme performance, and make confident decisions across Uganda.

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